As your go-to source for marketing communications, the services I provide will be based on the situation and scope.  Whether it's acting as an in-house resource, providing ongoing direction and support or fulfilling a one off assignment - I am flexible and experienced to project manage any or all of your needs.  The following are just some scenarios:

 

  • New or revamped business:  writing the marketing plan, developing a brand strategy and managing the tangible elements and collaterals for driving results;

  • Strategic pivot:  you know you need to do something, but don't know where to start - we will work together on developing the strategy and bespoke marketing plan to get you where you need to be;

  • Sales strategy:  results driven plan to get more people, more often to your store, your service, your website? - the A to Z of objective setting, customer targeting, campaign design, execution and results analysis;

  • Event management:  trade shows, launch kick-offs, consumer traffic drivers, media events - I can be an 'acting' part of your team, or independently manage the strategy and logistics on the ground, anywhere;

  • Advertising agency resource:  your in house team is going crazy on a deadline, I can jump in-and-out of any situation to help you in your hour of need;

  • Spin and buzz:  creating a new story angle and spin about your business and developing an action plan to get the buzz, buzzing;

  • Go to market:  advertising and promotion execution - manage the creative development, production, media plan, and tactics to bring your plan to life;

  • Someone on the ground:  your marketing department is in Dallas and you need someone here locally to plan an event, roll out a campaign, meet the media;

  • The nuts and bolts:  taking care of your tangibles - website refresh, business card reprints, Facebook updates;

  • Creative briefing and agency review:  you need a brand refresh or a new campaign strategy; need to hire an internal marketing director or need an agency review - I can be the link between you and your existing suppliers in the interim.

services

Let's get started!

© 2015 by SMMC.

Created by SandyMercerMC.
 

 

sandy@sandymercermc.com

709.730.0243

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